We’re allowed to re-opening the salon again, and we’re so excited!

After 4 months of lockdown, we’re pleased to let you know that the Government have confirmed hairdressers are now allowed to open our doors to our dearly missed customers, from 12th April. We need to take a day to get set up properly so we will open on Tuesday 13th April at 10am.

We have been inundated with calls and messages from our customers who are in desperate need of a trim, colouring, treatments… you name it we’ve been asked, and we are just so happy to finally be able to say – YES, please come and our stylists will be more than happy to assist.

We appreciate that you may have some concerns over safety, but we would like to reassure you that we have rigorously carried out a risk assessment to ensure our premises are safe for you and our team, and we are following government guidelines.

Book your appointment by calling 0208 529 8000 from 10am on Tuesday 13th April.

Follow us on Facebook: silktrends or Instagram: @silktrends, or our website (http://www.silktrends.co.uk) for all our updates and news.

Therefore we will not be able to open on Monday or any day this week. We are waiting to hear an update from the government on what date we can actually re-open.We will provide another update as soon as we know more.In the meantime please Follow us on Facebook: silktrends or Instagram: @silktrends) for all our updates and news.

We are here for all your hair care needs in the run up to Christmas.

You will need to book an appointment at Silk Trends on 0208 529 8000

We appreciate that you may have some concerns over safety, but we would like to reassure you that we have rigorously carried out a risk assessment to ensure our premises are safe for you and our team, and we are following government guidelines.Book your appointment by calling 0208 529 8000 from 10am on Wednesday 2nd December.

Follow us on Facebook: silktrends or Instagram: @silktrends, or our website (http://www.silktrends.co.uk) for all our updates and news.

After months of lockdown, we’re pleased to let you know that the Government have confirmed hairdressers are now allowed to open our doors to our dearly missed customers.We have been inundated with calls and messages from our customers who are in desperate need of a trim, colouring, treatments… you name it we’ve been asked, and we are just so happy to finally be able to say – YES, please come and our stylists will be more than happy to assist.We appreciate that you may have some concerns over safety, but we would like to reassure you that we have rigorously carried out a full risk assessment to ensure our premises are safe for you and our team.Follow us on Facebook: silktrends or instagram: @silktrends for all our updates and news.

Like all of our loyal customers, we hope that it won’t be too long before we can re-open.

For updates on when we will reopen, please follow our social channels (Facebook: silktrends, Instagram: @silktrends

If you need to contact us, you can still email us at info@silktrends.co.uk as we will still be answering emails.

We will of course monitor the situation and re-open as soon as is practicably possible.

We would like to thank you for your support during this time.  We hope you and your families are safe and well.

The team at Silk Trends Hair Salon x

We’re excited to announce the official launch of a new service at Silk Trends. Check out the new Texture Release by Avlon.  Texture Release System is heat activated with amino acids and conditioning agents which go deep into the hair fibers to enable styling versatility. This allows the client to have optional textural change with increased combing manageability. This system was formulated for excessively curly hair that needs moisture & conditioners with special attention to the scalp.  Abundance of natural functional phyto ingredients are part of this system.

This system is formulated without formaldehyde and with the utmost safety for the client’s scalp and hair and the salon environment.This can last up-to 8-12 weeks depending on hair type and condition.

We decided to introduce this service to our clients.  Here’s one of our trusting clients who took the Avlon Texture Release challenge and it created fantastic results.

Before Texture Release

After Texture Release

Avlon Texture Release hair service is now available at Silk Trends.  Call Silk Trends on 0208 529 8000 today to book in for your Texture Release consultation and service.

Questions and Answers (as quoted in Texture Release Consumer Booklet)

Why was the product developed?

For years clients with excessively curly hair have battled with the choice of natural or not. In the 21st century clients want the freedom to wear their hair as they please.  With new technology available, Avlon‘s research centre has been busy developing innovative products to meet these needs without compromising on the hair’s condition.

You will always have clients that prefer to wear their hair completely natural, or in some form of extension.  As well as clients who wish to colour, relax or perm their hair.

Texture Release is aimed at the client who wishes to have to freedom to do all of the aforementioned without commitment. Texture Release will give the client options Whether you wish to elongate your natural curl pattern, transition from a chemical to a non-chemical service, or wear your natural curl with the option.

How long does it last for?

Texture Release will last up to two months depending on hair type and condition.

The Benefits of using Texture Release on natural hair?

It will condition natural hair, reduce the shrinkage and give greater manageability to natural hair.

Does the effect of Texture Release change the structure of afro hair permanently?

Over a period of time if you constantly went for optimal straightening then yes you would see changes.  This is something you would discuss on consultation with your stylist as you would then decide based on your styling needs, as to whether you would go for elongation, versatile straightening or optimal straightening.

Will Texture Release change the structure if afro hair permanently?

No. Texture Release will not change the hair structure permanently as it doesn’t break and reform any bonds in the hair.  Texture Release acts as a filter to the hair structure that is activated by heat.

Can you colour your hair on the same day as having Texture Release?

The best time to colour hair that has received a Texture Release treatment should be 3 – 5 days after the service.  However in situations where you need to colour on the day you can do so ONLY with a true semi permanent colour, NO QUASI or PERMANENT colours should be used at this time.

Can you use Texture Release on relaxed hair?

Yes it acts as an amazing treatment on relaxed hair and can be used in between relaxer services.

Monday 11th December 2017              10am till 6.30pm

Tuesday 12th December 2017             10am till 6.30pm

Wednesday 13th December 2017        10am till 8.00pm

Thursday 14th December 2017           10am till 8.00pm

Friday 15th December 2017                10am till 6.30pm

Saturday 16th December 2017            9.30am till 6pm

Sunday 17th December 2017               Closed

Monday 18th December 2017              10am till 8pm

Tuesday 19th December 2017              12pm till 6pm

Wednesday 20th December 2017         10am till 8pm

Thursday 21st December 2017             10am till 8pm

Friday 22nd December 2017                10am till 8pm

Saturday 23rd December 2017            9.30am till 8pm

Sunday 24th December 2017               Closed

Monday 25th December 2017               Closed

Tuesday 26th December 2017               Closed

Wednesday 27th December 2017          Closed

Thursday 28th December 2017             10am till 8pm

Friday 29th December 2017                  10am till 8pm

Saturday 30th December 2017             9.30am till 6pm

Sunday 31st December 2017               Closed

Monday 1st January 2018                     Closed

Tuesday 2nd January 2018                   Closed

Open as normal from 3rd January 2018

Wednesday 3rd January 2018             10am till 6.30pm

Thursday 4th January 2018                 10am till 8pm

Friday 5th January 2018                     10am till 8pm

Saturday 6th January 2018                 9.30am till 6pm

Sunday 7th January 2018                    Closed

Ingrid, Silk Trends Creative Director, continues  to lead the Silk Trends Styling Team and has been busy creating new Hair Styles and delivering in-house Hairdressing training.  Ingrid has also embarked on an Introduction to Trichology course, with the intention of progressing further in the future to become 

The Introduction Course is for those with appropriate experience in Hairdressing wanting to learn more in-depth knowledge about the fundamentals of Trichology, including advance knowledge on the structure of hair and skin, conditions of the hair and scalp, and the problems that can cause worrying problems for clients.  This will allow Ingrid to fully support and advise potential clients with extreme hair conditions in the future, such as Alopecia.

some recent work…

Redet (standing in the photo below) is an experienced and qualified Junior Hair Stylist with an NVQ Level 2 Hairdressing qualification.  Redet joined the Silk Trends team in March 2016 and specialises in Natural Hair Styling and Maintenance, Blow Dry Styling, Colouring, Cornrows, Weave Tracks for adding Length or Volume.

Marie (sitting in the photo above) is an experienced and qualified Junior Hair Stylist also with NVQ Level 2 Hairdressing.  Marie, joined the Silk Trends team in September 2016, and specialises in Cutting, Colouring, Relaxing, Highlights, and Blow Dry Styling and Hair Maintenance…

Silk Trends Turns 10 Years Old

Where have all the years gone?  Today we are celebrating 10 years since Silk Trends first opened its doors. One thing that has kept us motivated all these years is our lovely clients. Some of you have been devoted clients well before Silk Trends, many of you have been coming week in week out since the first week we opened our doors in 2007, and some of you have just discovered us.

Whenever you first came to us, we’d like to thank you from the bottom of our hearts for your loyalty to Silk Trends, and for making it an enjoyable journey.  It’s been an exciting and challenging 10 years, and we have created some absolutely lovely memories along the way…

We hope you’ll stay with us for the next 10 years ;-).  

If it’s been a while, why not give us a call on 0208 529 8000 and book your next hair appointment with one of our friendly, professional Hair Stylists.  We look forward to welcoming you back to Silk Trends soon x

Silk Trends of Chingford is the winner of the Afro Salon of The Year award at the prestigious London Hair and Beauty Awards.  The London Hair and Beauty Awards recognise the fantastic achievements of salons across the whole of London.  Salon Owner, Ingrid Farrell, said she was incredibly proud to win the prestigious award.

“It’s such amazing news for us. I want to thank all those that voted for Silk Trends.”

This prestigious event attracts the most creative and high profile hairdressers in the industry, and especially helps to highlight the fantastic achievements in Afro Hairdressing and put quality Afro Hair Salons on the map in the mainstream hairdressing industry…

Her Daughter Dionne attended the prestigious London Hair and Beauty Awards event at the London Marriott Hotel Grosvenor Square.  This prestigious  event attracts the most creative and high profile hairdressers in the industry, and especially helps to highlight the fantastic achievements in Afro Hairdressing and put quality Afro Hair Salons on the map in the mainstream. She was extremely surprised to be… going on stage to receive the award.

Dionne said “I was sat on a table with some big players in the hairdressing industry (such as Kevin Fortune – TV/Celebrity Hair Stylist, and Richard Ward salon), and was feeling pretty star struck.  When I heard our name called out I was so shocked, but full of excitement.  We had wished for so long to win this award, and now its finally come true, we’re over the moon”.

 

Silk Trends opened in 2007, Ingrid and her daughter Dionne have worked hard to provide expert hairdressing services in a relaxing and friendly atmosphere, using high quality professional styling products and providing detailed home care advice. All the hard work has paid off. Ingrid and Dionne would like to thank all their customers for their support over the last 9 years.

Silk Trends

Afro and European Hair Design

202 Chingford Mount Road, London, E4 8JR

Telephone: 020 8529 8000

Web: www.silktrends.co.uk

Please vote for us in this year’s London Hair and Beauty Awards

https://www.surveymonkey.co.uk/r/TheLondonHairandBeautyAwards2016

using the following details:

Name of Business you are voting for: Silk Trends

UPDATE:  We WON !!!!!!!

Various positions available.  To be considered you must have a min 2 yrs experience in cutting, colouring, relaxing/perming and styling Afro, European and Mixed-textured hair.  Skills in weaving/hair braiding/extensions is a plus.  Must have completed at least NVQ Lvl 2 Hairdressing qualification, and be willing to study towards NVQ Lvl 3 Hairdressing (e.g. attend college 1day per wk).  You must be well presented, and understand that PUNCTUALITY is KEY to our business success.

This is a part-time position and will include working on Saturdays and 2 late evenings Thursday and Fridays.  Please apply for this position by sending your CV and cover letter to jobs@silktrends.co.uk.

Check out our careers page here for more info http://www.silktrends.co.uk/careers

Ingrid Farrell, Creative Director and Salon Managing Director of Silk Trends, has been selected as finalist for Women’s Stylist of the Year, making the top 6 in the UK.

Also Isabel Gaston and Tatiana Miranda, our talented Junior Stylists have both been selected as finalists for Junior Stylist of the Year, going head to head against each other as well as 4 other contenders from other salons for this well sort after award, making the top 6 in the UK.

The glitzy event endeavours to show appreciation for those in the beauty industry that leave us looking and feeling fantastic; from salons to the talented individuals who work within them. Its time to acknowledge those that they really do help to make the world a more beautiful place to live in! Whether it’s a hair stylist that has transformed your barnet from dull to dazzling, a beautician that has made you look and feel like a movie star, a salon that consistently provides an excellent environment, a talented newcomer to the industry or indeed somebody that has dedicated their entire life to it – these Awards provide a platform to thank those in the beauty industry, letting them know that their good work doesn’t go un-noticed. The event promises to be as glam as the individuals and salons it’s acknowledging!

This is the third year in a row that Silk Trends has reached the finals of this prestiguious awards, with Ingrid being a finalist for Womens Stylist of the Year in 2012 making the top 13 in the UK, and Silk Trends salon itself selected as finalist for Hair Salon of the Year London in 2013, making the top 3 salons in London.

We will be attending this exciting event on Sunday 30th March 2014 at the swanky Mercure Manchester Piccadilly Hotel where we’ll be hoping and praying we win the big prize and bring the award back home to East London.

We would like to thank all our clients, friends and family for your votes and support to get us through to this stage.

Silk Trends Hair Design Team x

UPDATE: We WON!!! – Junior Stylist of the Year

WE NEED YOUR HELP – PLEASE VOTE FOR SILK TRENDS TO WIN

We’d be grateful if you could do us a big favour.  Please Pretty Please can you help me by voting for Silk Trends in this year’s English Hair and Beauty Awards 2014.  The awards is now open for nominations, and we need to get as many votes as I can.  We need to get as close to 300 votes by Thursday 20th February.

We are desperate to get Silk Trends out there and recognised for the excellent work we do (well you told us in our last salon survey that we do a good job looking after you hair ).  We want the industry take Afro Hairdressing seriously, so entering prestigous award like the English Hair and Beauty Awards helps to build the Afro Hairdressing profile.  It would be great to bring this award back to East London, and we can only do that with your help.

Please can you also share this with your friends and family and ask them to vote too. It doesn’t matter if they are young or old, male or female, got long hair or no hair at all, every vote counts and we need as many votes as we can get.

The deadline is Thursday 20th February 2014 so please vote as soon as you can.

Please vote for Silk Trends hair salon in the English Hair and Beauty Awards 2014 for the  Hair Salon of the Year and Women’s Stylist of the Year categories.

It only takes 2 minutes to complete the voting form (see the entry info to use below).  Click on this link: https://www.surveymonkey.com/s/RZHTKN3

Then enter these voting details:

Name of Nominee:  Ingrid Farrell (Silk Trends)

Address:

Street:                     Silk Trends, 202 Chingford Mount Rd

City:                         London

Postcode:                 E4 8JR

Tel:                         0208 529 8000

Email:                     info@silktrends.co.uk

Choose the following Categories:   Hair Salon of the Year  and  Women’s Stylist of the Year

Click the Next button, then enter your details ( I think you can get away with just putting your name and email address).

Thank you so much for your support.  Please please please submit your votes by Thursday 20th February 2014.

First runner up at the English Hair & Beauty Awards and now we’ve come second in the Waltham Forest Small Business Awards. We can’t tell you how proud we are to have even been nominated, let alone to have come second in the Retail category. However, next year we’re confident that the main prize will be ours and we’ll be taking no prisoners.

We want to say a big thank you to all our beloved and loyal clients for all your support as we couldn’t have done any of this without you guys. Apparently the qualities of all entries was exceedingly high this year and so we are more than humbled to have come second in our category of Retail Business of the Year.  This is living proof that all our hard work is paying off and we’re offering you guys the quality of service that you both require and desire.

This is a huge achievement for us and we want to share it with you all. So, with that being said here’s a toast to the future  and more achievements left to come.

Spirits are high at East London Hair Salon Silk Trends, after being selected as one of top 5 finalists for the Hair Salon of the Year London category in the 2013 English Hair and Beauty Awards.  This is the second year in a row Silk Trends has be selected as a finalist in this prestigious awards, with Ingrid (Silk Trends Salon Director) being selected as a finalist last year in the Women’s Stylist of the Year 2012 category.

Hair Salon of the Year London is a highly sort after title, and Silk Trends are up against some heavyweights in the hairdressing industry, namely Headmasters of Mayfair (who were last year’s winners of this award).

Silk Trends was selected with the help of public votes, and received hundreds of votes from their loyal clients to help steer them through to the final stages of the competition.  The final stage consisted of submitting a presentation of supporting evidence which will be reviewed by a panel of high profile judges.

Ingrid said, ‘Last year we were in the top 13 which was great, but this year I cannot believe that we’re in the top 5! It’s a great honour in itself to be selected, but to be selected 2 years in a row, and in the top 5 is a huge huge achievement.  The competition first stage is by public vote, and it’s a wonderful feeling knowing that our clients voted for us, and think so highly of us and are so loyal.’  This nomination is proof that all our hard work is paying off and that Silk Trends isn’t just another conventional East London salon.

The English Hair and Beauty Awards is a prestigious annual event that pays homage to the professionals that work in the hair and beauty industry. The ceremony gives thanks and recognition to those who work exceptionally hard and promote high standards in the industry.  With a public voting system, the English Hair and Beauty Awards is very much a celebration of homegrown talent.

The awards are sponsored by Fake Bake, and this year’s charity partner will be the Make a Wish Foundation, which aims to make children with life threatening illness’ dreams come true. The foundation’s patrons include Jude Law, Florence Welch and Amanda Holden.

Ingrid said, ‘Being nominated last year was an unbelievable experience and we had an amazing time attending the ceremony.  We have all our fingers and toes crossed for winning the big prize, and i think I will be speechless on hearing our name called out as winner of the Hair Salon of the Year London 2013′. 

The Silk Trends team will now have to wait patiently until 3rd March to find out if they have won, where they will be attending the glitzy event held at the Midland Hotel, Manchester and hoping to bring home the main prize to East London.

Check out Silk Trends in the Waltham Forest Guardian News

Hair Design: Silk Trends

Fashion Styling: Simone Williams http://www.simonewilliams.co.uk

Photography: John Merritt http://www.johnmerrittphotography.com

Also check out Silk Trends work featured in last month’s HairStyles Only magazine :-).

Silk Trends photo from our recent Hair Collection used in the January issue of Hairstyles Only magazine .

Hair Design: Silk Trends Hair Design Team

Fashion Styling: Simone Williams http://www.simonewilliams.co.uk

Photography: John Merritt http://www.johnmerrittphotography.com

Check out Silk Trends work featured in the February issue of Hair magazine.

We’re enjoyed a very nice extended break (to recharge our batteries) and we’re now back and raring to go with a spring in our step and a fresh outlook on the New Year. Silk Trends is now back to our usual opening hours, so make sure you call us on 0208 529 8000 to book your next hair appointment.

We look forward to see you in the salon very soon

Love you all xxx

We’d be grateful if you could do me a big favour.  Please Pretty Please can you help me by voting for Silk Trends in this year’s English Hair and Beauty Awards 2013.  The awards is now open for nominations, and we need to get as many votes as I can.  We need to get as close to 300 votes by Monday 21st January.

We are desperate to get Silk Trends out there and recognised for the excellent work we do (well you told us in our last salon survey that we do a good job looking after you hair ).  We want to put Afro hairdressing on the map, and make the industry take Afro Hairdressing aseriously.  It would be great to bring this award back to East London, and we can only do that with your help.

Please can you also share this with your friends and family and ask them to vote too. It doesn’t matter if they are young or old, male or female, got long hair or no hair at all, every vote counts and we need as many votes as we can get.

The deadline is Sunday 20th January 2013 so please vote as soon as you can.

Please vote for Silk Trends hair salon in the English Hair and Beauty Awards 2013 for the  Hair Salon of the Year and Women’s Stylist of the Year orHair and Beauty Guru categories.

It only takes 2 minutes to complete the voting form (see the entry info to use below).  Click on this link: http://www.surveymonkey.com/s/85BSQ37

Then enter these voting details:

Name of Business:   Silk Trends

Name of Nominee:  Ingrid Farrell

Street:                     202 Chingford Mount Rd

City:                         London

Postcode:                 E4 8JR

Tel:                         0208 529 8000

Email:                     info@silktrends.co.uk

Choose the following Categories:   Hair Salon of the Year  and  Women’s Stylist of the Year

Click the Next button, then enter your details ( I think you can get away with just putting your name and email address).

Thank you so much for your support.  Please please please submit your votes by Sunday 20th January 2013. 

The aim of the English Hair and Beauty Awards 2012 is to acknowledge the hair stylists and beauticians across England who make us look and feel great and award them for their talent and hard work within the industry. The awards are decided by public vote, as you are the best judges of the true quality of a salon.

Silk Trends will attend a glitzy awards ceremony on Sunday 6th May at Manchester Midland Hotel, to find out if they have won the top prize. Please keep your fingers well and truely crossed for us :-).

Or go to the Chingford Times News website and go to Page 11

Chingford based hairdressers, providing hairdressing services for clients from Chingford, Highams Park, Walthamstow, Woodford, Leyton, Leytonstone, Romford, Stratford, Hackney and from across London

Deposit Payment Booking and Cancellations Policy

We ask all clients to secure their hair service appointments booking with a deposit payment (£20 for normal hair services, £30 for Brazilian Keratin Treatment or Weave appointments).  This deposit will be taken off your final hair service bill at the end of your appointment.

If for any reason you have to cancel or change your appointment, please let us know at least 48 hours before your planned appointment and we will happily change your appointment (if new times are available) or cancel your appointment all together and refund your deposit payment to you.

Due to a number of clients consistently not showing up for their appointments without giving prior notice, this has resulted in other hair service appointments running behind as we wait for the person to arrive (assumed running late), and other clients being turned away unnecessarily when they could have offered an appointment.

We hope that you can understand that by giving us as much notice as possible, we can offer your unwanted appointment to another client on our waiting list, and it also helps everything run smoothly, professionally and on time at the salon. All we ask is that you give us a call on 0208 529 8000 at least 48 hours before to let us know you no longer require your appointment.

Unfortunately, any appointments that are cancelled with less than 48 hours notice or missed appointments (i.e. you simply do not show up for your appointment) will incur a fee (i.e. your deposit payment will be retained to cover the loss appointment).

An East London hair stylist is celebrating after reaching the finals of the prestigious English Hair and Beauty Awards. Ingrid Farrell, owner and Creative Director of Silk Trends Afro and European Hair Salon in Chingford, East London, is one of only 13 stylists in the country to be selected as a Finalist for Women’s Stylist of the Year at the English Hair and Beauty Awards 2012.

The aim of the English Hair and Beauty Awards is to acknowledge the hair stylists and beauticians across England who make their clients look and feel great and award them for their talent and hard work within the industry.

Since opening Silk Trends 5 years ago, Ingrid has not looked back. Having recently achieving a 4 star rating by the Good Salon Guide, completing her second photographic hair collection, and putting on an extravagant hair and fashion show in the local community, Ingrid is determined to raise the profile of Silk Trends, and raise the bar in providing high quality hairdressing services for all.

Ingrid expressed “she never imagined that she would be a contender up against some serious heavy weights in the hair industry, such likes of Anne Veck salon and Lisa Shepherd salon, when it came to being nominated for such a prestigious award like Women’s Stylist of the Year”.

The salon was nominated by Silk Trends clients and members of the public. When asked how she felt about being nominated for this award, Ingrid responded “I feel wonderful! It’s a very humbling experience to be going against such big names in the hair industry. It would be a dream come true if we won. And as its based on a public votes, being selected has really boosted our confidence that we are providing a service that people geniunely want and enjoy”.

Ingrid is hoping to take home the gold this year at the awards and is nothing short of grateful to her clients and her staff, which she strongly expresses, have been a huge support. “The clients have really supported us and this goes to show that all the hard work is paying off. I think it would be a breakthrough if the winner did not just specialise in one type of hair but catered for all hair types, like Silk Trends does. It’s all about crossing the boundaries and conventions of hairdressing, along with making way for the next generation of talent. I believe that no customer should be excluded just because of their hair type.” Inspiring words? We think so.

The English Hair and Beauty Awards will be held on 6th May in Manchester and is in partnership with the Katie Piper Foundation, who is dedicated to helping people who have been affected by burns and scars. The evening, which will recognise the very best in the English Hair and Beauty industry, will also be a fundraiser for the Foundation, and hopes to raise many thousands of pounds on the night. Ingrid also expressed strongly “by working with the Katie Piper foundation the English Hair and Beauty Awards will be sending a positive message that top class hair and beauty services should be accessible for all, without prejudice or discrimination.”

The Silk Trends team now have a nervous wait until 6th May when the grand final will be held at a glitzy awards event at the Midlands Hotel in Manchester, where they hope Ingrid will scoop the top prize.

Click here to see Silk Trends in the Waltham Forest Guardian News

In case you all hadn’t noticed what with there being signs in every shop window or you’ve been living under a rock it’s Mother’s Day on Sunday 18th March. 

So, with that being said why not let Silk Trends give you a helping hand with keeping Mum sweet and giving her a special treat? Now, here’s the fun part…. Silk Trends love Mums so much that we’re not just giving you one day to treat mum but three! That’s right, three whole days worth of treats to make your Mama feel special and treat her like the special lady that she is.  Now, we’re not saying just treat Mum, why not treat that special someone you love too? 

I hear you asking what’s the catch? Let me assure you that there isn’t one! All you have to do is book an appointment for yourself and that special someone you’re treating for a brand new hair style on one of the special Silk Trends treat days which are Thursday 15th, Friday 16th and Saturday 17th of March and get £15 off the combined hair service costs. Saving money and looking fabulous. Now, who doesn’t love that? I know we do! We all know our Mum’s are important and indeed amazing women, so why not let them know it? Forget the conventional presents of flowers and stuffed toys when you can get Mum a brand new hair style which can guarantee that she’ll feel fabulous for more than just one day. Not only that but this is one gift that will not get shoved in the back of the wardrobe or wilt after 3 days.

But the fun doesn’t stop there! Book now and get entered into the Silk Trends March Prize Draw, where you can win some spectacular mystery prizes, because we know that everyone loves freebies, including us! 

Please would you take just 3 minutes of your time and click the link below to vote Silk Trends as ‘HAIR SALON OF THE YEAR 2012’ we can do it with your help.

If you’ve not liked our facebook page yet do it now at http://www.facebook.com/silktrends look for our post about the awards and please share with your friends.

Let us know you’ve voted and you will receive an entry into our monthly prize draw, where with give away loads of free hairdressing and mystery gifts every month.

Please click the link below to vote:

http://www.kwiksurveys.com/online-survey.php?surveyID=NCENON_ab88dfbe

All you have to do is enter our name and address first and then why you’re voting and finally your details

Name: Silk Trends (Ingrid Farrell)
Address (line 1): 202 Chingford Mount Rd
Address (line 2): Chingford
Town/City: London
Postcode: E4 8JR

Tel: 0208 529 8000
Email: http://www.silktrends.co.uk

Categories: Hair Salon of the Year and Women’s Stylist of the Year (for Ingrid Farrell)

Thank you so much for your support

Silk Trends salon, and Creative Director Ingrid, have been entered into the English Hair and Beauty Awards 2012 for the Hair Salon of the Year and Women’s Stylist of the Year categories.

The aim of the English Hair and Beauty Awards 2012 is to acknowledge the hair stylists and beauticians across England who make us look and feel great and award them for their talent and hard work within the industry.

The awards are decided by public vote, as you are the best judges of the true quality of a salon.

At Silk Trends, we strive to provide a high quality professional salon service, within both a friendly and relaxing atmosphere.

We’d be grateful if you would vote for Silk Trends in the Hair Salon of the Year and Women’s Stylist of the Year categories, and help us bring the awards home to East London. You can do this by either visiting the salon and filling out one of the awards voting forms.

The good news is that any voting forms submitted in salon, you are automatically entered into our Monthly Prize Draw where you can potentially win a free hairdressing service with one of our fantastic styling team members.

Closing date for voting in salon is Saturday 4th February 2012. Remember, you have to be in it to win it :-).

A big congratulations to our October prize draw winner who is Diane Duguid from West London. Diane has won a FREE treatment and colour service worth £60 :-).

A big congratulations to our November prize draw winner who is Vernice Wint from London. Vernice has won a FREE moisturing treatment service worth £45 :-).

If you do not have time to visit the salon to vote, you can vote online at http://www.hairandbeautyawards.info/ehaba/nominations.html and submit your vote directly to the English Hair and Beauty Awards 2012 organisers.

Vote Details:

Name: Silk Trends (Ingrid Farrell)
Address (line 1): 202 Chingford Mount Rd
Address (line 2) Chingford
Town/City: London
Postcode: E4 8JR
Tel: 0208 529 8000
Email: info@silktrends.co.uk

Categories: Hair Salon of The Years and Women’s Stylist of the Year

Closing date for online voting is Friday 10th February 2012.

The awards ceremony will be held in Manchester on the 26th February 2012 at the swanky Piccadilly Hotel, Manchester.

Vote now, and help us bring the awards home to East London.

Many thanks in advance :-).

Here’s to beautiful hair!

Still can’t decide what to get you loved one for Christmas?

This annual event has become the most anticipated on the Silk Trends calendar …and no wonder!

We are giving you the chance to treat yourself (or a friend) this Christmas

Buy one christmas gift voucher to the minimum value of £50 & get a £30 bonus voucher COMPLETELY FREE.

This One Day Only Sale is on the Friday 23rd December between 10am to 8pm, but our V.I.P. Members get the first chance to get their hands on this brilliant Christmas Deal starting Thursday 22nd December at 10am – 8pm.

Not only that I am going to be announcing something quite extraordinary to our V.I.P. Members only in the new year that I have to say..I can’t quite believe I am doing it!

More on that later…but first…

Buy One Get One FREE on our Special Christmas Gift Vouchers

Voucher Sale starts Friday 23rd December 2011

This is the best gift we can give you this Christmas.

So here is how it works:

If you buy our Special £50 Christmas Gift Vouchers for your friend or loved one (minimum spend of £50 to get this deal), we will give you a £30 bonus voucher for yourself absolutely FREE.

That’s Right! Buy a £50 voucher for your friend/family, and get a £30 bonus voucher ABSOLUTELY FREE

You can buy our Special Christmas Gift Vouchers in salon only.

This offer really is unbelievable so we can only run this for ONE day.

We have a very limited amount of these special vouchers and once they are gone they are GONE.

We either sell the amount set aside or stop selling at 8pm on the 23rd December…which ever comes first.

How to buy:

This exclusive Voucher sale is only available for ONE DAY ONLY Friday December 23rd.

You can buy in salon at Silk Trends, 202 Chingford Mount Rd, Chingford, London E4 8JR

Or call 0208 529 8000 on Friday 23rd December, and reserve your vouchers over the phone for collection later that day, but you must collect and pay for them on the same day (otherwise they will have to be released).

Booking Line 0208 529 8000

The vouchers will only be activated to use IN JANUARY… and remember you can only get this exclusive offer ONE DAY ONLY Friday 23rd December so set it in your diary

How fantastic…you get to give an amazing gift to a loved one and receive the a valuable gift for yourself.

Opening hours for Voucher Sale – Friday 23rd December 10am-8pm – Booking Line 0208 529 8000

V.I.P. Members

Now remember if you are a Silk Trends V.I.P Member you get EXCLUSIVE access to this offer before anyone else. Our gift voucher sale starts at 10am on Thursday 22nd December for V.I.P’s only PLUS as I mentioned earlier, I am going to be announcing something quite extraordinary to our V.I.P. Members next week that I have to say… I can’t quite believe I am doing it!

This has taken me a whole year to be brave enough to release literally a way YOU can get hundreds of pounds of savings in V.I.P. Hairdressing. It has taken me a year to finally give this the go ahead so I urge you to sign up at

www.silktrends.co.uk and look to your inbox for this EXCLUSIVE reveal in the new year.

So guys there you have it…a ONE DAY opportunity to get all your xmas shopping for your loved ones….and get pampered yourself in the process…it doesn’t get much better than that!

Terms and Conditions

Thinking of trying us for the first time?

Read what our Clients Say about us:

Ingrid,
I have been having the Brazilian Keratin treatment for nearly one year and my hair has improved in texture and grown. The centre of my hair was always shorter than the rest of my hair and it was also weak. Using the Brazilian Keratin Treatment has strengthened it and it has grown.

Valerie

I AM looking forward to being advised and my hair transformed by INGRID when l pop in next week. I want to REVAMP my IMAGE and SILK TRENDS is the place to go xX

Adrienne

I travel a long way to get my hair done at Silk Trends, but its worth it. They are fantastic and I wouldn’t trust anyone else to do my hair.

Rosetta Freeman of Sheffield

I started going to Silk Trends in March 2009. My hair was in a terrible condition, it was breaking, falling out and I was actually developing a bald patch on the top of my head
I attended my first consultation at Silk Trends with trepidation as I was convinced that nothing could be done to restore my hair, but at the end of the consultation I left feeling confident that I had made the right chose of hairdresser. Ingrid the Director Silk Trends knowledge, care and dedication has resulted in my hair regaining its length, growth and even the bald patch has started to disappear.

Ursula of Chingford

Whether it’s a cut, style, colour or hair treatment you are looking for, Silk Trends have a team of qualified and experienced hairdressers to fulfill your needs.

All of our hairdressing team are trained to the very highest standard, and take great pride in there work. Our team enjoys ongoing training at all levels to keep up to date with all the latest trends and techniques, which is reflected in our new tiered pricing structure, so there is a price for all budgets.

Please feel free to browse our new price list to help you select the best service for you with one of our Styling Team members or our Creative Director.

Due to high demand we are extending our opening hours during the 2 weeks before Christmas, so that you get every opportunity to have your well deserved Christmas hair styles sorted.  Please book early to avoid disappointment:

Christmas opening hours are:

• Mon 12th Dec – 10am till 6.30pm

• Tues 13th Dec – 10am till 6.30pm (additional day)

• Weds 14th Dec – 10am till 6.30pm

• Thurs 15th Dec – 10am till 8pm

• Friday 16th Dec – 10am till 8pm

• Sat 17th Dec – 10am till 6pm

• Sunday 18th Dec – 11am till 5pm (additional day – by appointment only)

• Monday 19th Dec – 10am till 6.30pm

• Tues 20th Dec – 10am till 6.30pm (additional day)

• Weds 21st Dec – 10am till 6.30pm

• Thurs 22nd Dec – 10am till 8pm

• Fri 23rd Dec – 10am till 8pm

• Sat 24th Dec (Christmas Eve) – 9.30am till 4pm

• Sun 25th Dec (Christmas Day) – Closed

• Mon 26th (Boxing Day) – Closed

• Tues 27th (Bank Hols) – Closed

• Weds 28th Dec – 11am till 6pm

• Thurs 29th Dec – 10am till 8pm

• Frid 30th Dec – 10am till 8pm

• Sat 31st Dec (New Years Eve) – 9.30am till 6pm

• Sun 1st Jan (New Years Day) – Closed

• Mon 2nd Jan (Banks Hols) – Closed

• Tues 3rd Jan – Closed

• Reopen Weds 4th Jan 10am

opening hours back to normal from Weds 4th Jan 2012

Call 0208 529 8000 to book your christmas appointments, and remember to book well in advance to avoid disappointment.

We would be very grateful If you have booked an appointment and you are no longer able to make it, please call us at least 48 hours before to cancel the appointment, so that we can offer it to someone else.

We look forward to seeing you over the holiday period

ACLT provide support for people in desperate need of a bone marrow donor. It’s shocking but it’s true, your chances of finding a lifesaving bone marrow donor ARE much more worse if you’re BLACK or Mixed Race…because there are 24 times more white people than black people on UK bone marrow registers.

We want to say a big thank you all our clients, friends and family who sponsored us for competing in the the Adidas Women’s 5K Challenge in September, which was completed by our Silk Trends co-owner and newbie runner Dionne, who had the mammouth task of getting herself fit in time for the race, and fianlly completed the race in 27:58 mins.

With your help we managed to raise an amazing £370, which will help the charity increase awareness of the need for Bone Marrow and Blood donors especially with the Black, Asia and Mixed Heritage communities.

Click here to see a kind letter of appreciation we received from the ACLT

We will continue to raise awareness and needed funds for the ACLT in the future, and we would be grateful if you could help us to raise as much as we can for the African Caribean Leukaemia Trust. Please donate what you can via our Virgin Money Giving Fundraising Page http://uk.virginmoneygiving.com/silktrends.

We are looking forward to next year’s event and hope to get together a team of runners, and raise even more money for this worthy cause. If you are interested in participating in the Adidas 5K Challenge 2012 as part of a Silk Trends running team, please email dionne@silktrends.co.uk to express your interest.

Silk Trends was visited and objectively assessed by professionally trained inspector against a set of strict criteria and minimum standards, and we were awarded a 4 Star rating for our salon :-). A 4 Star rating means that a salon has high standards with the latest techniques, excellent value for money.This gives consumers confidence in choosing a hair salon.

Now, this is a very prestigious honor because we are the only Afro & European hair salon in Chingford to have a Good Salon Guide rating, let alone a 4 Star rating.

It’s been a long time coming, but Silk Trends has made it and speaking on behalf of myself and all the staff here I can honestly say that we couldn’t be prouder. Not only of Silk Trends itself but also of our managers Ingrid and Dionne who have worked extremely hard to accomplish this achievement.

Being awarded a 4 Star rating will ensure we continue to work hard to keep our standards and customer service at a high level, and provide all you need to keep your hair in tip top condition. We’d like to thank all our clients for their support in achieving this.

Make sure you come down and check out our 4 Star salon soon. Remember, sign up as a Silk Trends V.I.P. member and get a £10 voucher instantly to use at your first visit

Silk Trends will be supporting ACLT (African Caribean Leaukemia Trust) in the up coming Adidas Women’s 5K Challenge in Hyde Park on Sunday 11th September 2011. 

ACLT provide support for people in desperate need of a bone marrow donor. It’s shocking but it’s true, your chances of finding a lifesaving bone marrow donor ARE much more worse if you’re BLACK or Mixed Race…because there are 24 times more white people than black people on UK bone marrow registers.

Dionne (Silk Trends Marketing and Finance Director) has volunteered to compete in this year’s Adidas Women’s 5K Challenge to support the ACLT, and has the mammouth task of getting herself fit in time for the race.

Dionne says “I have never done anything like this in my life, so it’s a pretty daunting task.  The only time I have really done any running before is to catch a bus. lol.  I’ve started a bit of training, which has been tough going as a beginner, but hopefully I’ll be able to reach my goal of completing the race within 35 mins“.

We are aiming to raise £1000.00 or more for the ACLT this year.   If we reach £1000.00 before the race, Dionne has kindly agreed to a forfeit – To run the entire race in fancy dress :-).

We would be grateful if you could help us to raise as much as we can for the African Caribean Leaukemia Trust.  Please donate what you can via our Virgin Money Giving Fundraising Page http://uk.virginmoneygiving.com/silktrends, or if you prefer to donate in cash please pop into the salon and fill out the ACLT donations form.

You can even vote for which character Dionne will have to dress up as if we reach our target :-). 

We wish Dionne the best of luck for completing the race.  Look out for photos of the race coming soon.

We’re celebrating, after months of hard work, the new www.silktrends.co.uk website was finally launched this month. You’ll find up to date information on all our products and services.

The Silk Trends News page www.silktrends.co.uk/news will keep you updated on the latest happenings at Silk Trends, and all our competition launches.

The Silk Trends Blog www.silktrends.co.uk/blog will keep you up to date with all the latest hair and beauty products, before and after makeover shots, plenty of hair tips and tricks, and the hottest hair trends of the moment. We would love to hear anything interesting from our clients. Dionne will be our resident blogging queen, so please email dionne@silktrends.co.uk with your comments, images, or news.

Simply Afro course (12 weeks – 1 evening session per week) – Foundation skills course covering Natural Afro Hair Styling, Braiding, Relaxing, Basic Colour and Cutting – Various start dates throughout the year. Mondays 6.30pm til 9.30pm – Was £1295.00 – Now £995 per person.

Simply Colours, Cuts and Styling (12 weeks – 1 evening session per week) – Foundation skills course covering Natural Afro Hair Styling, Braiding, Relaxing, Basic Colour and Cutting – Various start dates throughout the year. Mondays 6.30pm til 9.30pm – Was £1195.00 – Now £995 per person

For more information please go to our Academy page.

• Dull, dry and damaged?
• Curly, wavy or frizzy?
• Overly voluminous or unmanageable?

Well one application of KeraStraight puts an end to all that.

Silk Trends is proud to be the latest salon to stock the revolutionary new Brazilian smoothing/straightening and repair treatment, KeraStraight.

We have invested time into finding the best treatment we can and we feel that you can be assured this is the best on the market!

KeraStraight Brazilian Hair Treatment service is now available at Silk Trends and prices start from £145 (short hair) to £195 (long hair).

Throughout Autumn, take home the Straight Maintain Shampoo and Conditioner FREE (worth £35) when you book in for a KeraStraight Brazilian Hair Treatment service.

Call 0208 529 8000 and book your consultation appointment early to avoid disappointment. For more information go to our KeraStraight Info page.

Just to let you know that we will be opening on Good Friday this year (2nd April 2010). Our opening hours over the Easter period are:

Thursday 1st April – 10am til 8pm

Good Friday 2nd April – 10am til 6pm

Saturday 3rd April – 10am til 6pm

Easter Sunday 4th April – Closed

Easter Monday 5th April – Closed

Tuesday 6th April – Closed

Wednesday 7th April – 10am – 6.30pm (as normal)

As mentioned in our last newsletter, Ingrid will be away from Saturday 3rd April and will return on Monday 12th April. We have full Stylist cover during this period to cater for all your hair service appointments.

To book an appointment please call 0208 529 8000

It’s Silk Trends 3rd birthday this month, so we would sincerely like to thank you for your kind support over the last 3 years (and some of you have supported the dream long before Silk Trends was born). We look forward to serving you for many more years to come.

To mark the occasion we had a photo shoot to capture our creative talents and set future trends for 2010. We have recently entered our most creative images into the Mizani Afro Catwalk Look Award and Colour Trophy categories which is one of 4 categories of the prestigious L’Oreal Colour Trophy 2010 competition. We plan to enter other competitions throughout 2010.

No matter how far we go in the competitions, the experience of capturing our work in a professional photoshoot and competing in such a prestigious competition will raise our skills and standards as a whole, benefiting everyone at Silk Trends.

Look out for an update in our next news.

Normally, your skin is constantly shedding its top layer without you noticing. In the case of dandruff, the shedding process is accelerated up and the flakes of skin are larger and therefore more noticeable. As yet, it’s not fully known why this happens. The most widely accepted opinion is that it’s due to micro-organism activity on the scalp and it’s sometimes associated with tension or an emotional upset.

Although dandruff can sometimes be kept at bay by normal brushing and washing with the right medicated shampoos, this is often only a very temporary measure. What the problem really needs is a Shampoo which rids the scalp of the existing dandruff and helps to prevent the growth of the micro-organisms. It’s preferable to do this without the unpleasant odour or colour of some of the prescription type products.

The Solution

We find that the most effective products for doing the job are those that contain ZINC PYRITHIONE, such as the Mizani Scalp Care System which combining potent salicylic acid with powerful pyrithione zinc (ZPT), two clinically effective active ingredients proven to eliminate the recurrence of scalp flaking, scaling, and itching.

Matrix Biolage Scalptherapie Anti dandruff shampoo is a professional formula containing Pyrithione Zinc and Bio Cushion Complex that cleanses and removes pollutants, helping to alleviate the symptoms of dandruff.

Some brands on the market appear to clear dandruff – but can also damage your hair!. Remember, always follow the instructions carefully. If one particular brand really doesn’t work, try another until you’ve found one that suits you.

Always keep your brushes and combs clean as it’s quite easy to re-infect the scalp. Also watch out for allergies. Some types of anti-dandruff shampoos can cause a reaction – if in doubt or worried in any way, stop using the product immediately and consult your doctor.

We provide a wide range of solutions for all your hair problems, such as:

• Mizani Thermasmooth 4-Step Smoothing System
• Matrix Vavoom Gold Heat Protection range
• Matrix Biolage range of organic hair products
• Kera Care Dry and Itchy Hair care range

At Silk Trends are happy to bring you the best quality products at an affordable price. All products are now available at the Salon.

No matter how far we go in the competition, the experience of competing in such a prestigious competition will raise our skills and standards as a whole, benefiting everyone at Silk Trends.

Look out for an update in our next news.

Many people do not realise that even the highest quality professional ceramic and tourmaline flat irons can have a damaging effect on your hair if used incorrectly or too frequently, or if your hair is not adequately protected. Heat damage to your hair is hard to repair, and most of the time you will have to cut your hair to get rid of the damage.

As you probably know, temporarily straightening your hair with a flat iron is done by applying heated plates to the length of your hair. The heat straightens your hair by breaking and then reforming the hydrogen bonds in the inside of your hair. When the right precautions are not taken, this can harm your hair’s outer protective layer causing weakness and breakage.

Using ceramic hair oils and heat protection products can protect your hair from the heat and replace the moisture that is lost through heat appliances. There are a range of quality products out there to meet your needs:

The ultimate in heat protection is the Mizani Thermasmooth (Smooth-Pressed Style). Thermasmooth is an exclusive thermal straightening system engineered to restore moisture and nourish hair. It provides weightless, long lasting results; Heat protection to nourish and strengthen hair; Flexible, humidity resistant, frizz-free style.

Thermasmooth Smooth Guard (smoothing serum) – leave-in thermal protecting serum that buffers against heat styling damage and eases the use of heat tools by providing extra glide, shielding and polishing your hair as you smooth. It’s perfect for Natural and colour treated hair, growing out a relaxer seamlessly or extending the time for longer between relaxer services. Best results when used as part of the four-step Thermasmooth regime (Thermasmooth Smooth-Pressed Style service also available at the salon).

If you’re in a hurry but still want that straight and shiny look, then Mizani Gloss Veil won’t disappoint you. Gloss Veil Shine Spray uses Mizani’s newest, silicone and preservative-free shine technology to build in shine without greasiness or weight. The weightless, non-greasy formula, developed especially for curly and multi-textured hair, permits a soft finish with a high-gloss sheen. As it moisturises, silkens and softens, it controls frizz and helps protect curly hair against environmental aggressors. Used with heat-styling tools, it delivers optimum shine every time.

If you have fine hair and long for a bit of fullness in your style Matrix Vavoom Gold Heat range may be the answer. Vavoom Gold Heat Blow-In Volume Protective Lotion creates weightless, natural body, shape and texture, whilst protecting against blow dry heat.

If you have a love affair with your ceramics straighteners there is intensive protection from Vavoom Gold Heat Iron-In Control/Volume Protective Mist Dry Mist, which adds control and shine and leaves a static free finish.

Matrix Vavoom Gold Heat range is designed with micronised gold and heat dispersion technology to distribute heat evenly. It helps to mend breakage and defend against damage during heat styling, while hair stays sexy, shiny and glamorous for longer. The range is used and endorsed by the hairdressing guru Errol Douglas, so you know it has to be good.

At Silk Trends are happy to bring you the best quality products at an affordable price. All products are now available at the Salon.

For more information call 0208 529 8000.

Thermasmooth (smooth-pressed style) is an exclusive thermal straightening system engineered to restore moisture and nourish hair. It provides weightless, long lasting results; Heat protection to nourish and strengthen hair; Flexible, humidity resistant, frizz-free style.

Thermasmooth is perfect for Natural and colour treated hair, growing out a relaxer seamlessly or extending the time for longer between relaxer services.

Due to its popularity Mizani are introducing the new Thermasmooth retail range, so you can maintain that smooth straight style for longer between salon visits.

Its a simple four step process:

Theramsmooth Shampoo – conditioning shampoo that thoroughly cleanses, detangles and nourishes your hair with coconut oil.

Thermasmooth Conditioner – softens and smoothes your hair for increased manageability and shine prior to thermal styling, preserves elasticity.

Thermasmooth Smooth Guard (smoothing serum) – leave-in thermal protecting serum that buffers against heat styling damage and eases the use of heat tools by providing extra glide, shielding and polishing your hair as you smooth.

Thermasmooth Shine Extend (anti-humidity spritz) – High-shine finishing spray that polishes and locks in shine, while shielding the hair to resist humidity and is formulated with an easy-comb, light holding power to retain style memory.

Thermasmooth retail range will be available at Silk Trends from 5th February.

To experience the ultimate in smooth-pressed style, call 0208 529 8000 to book a Thermasmooth appointment at the salon.

Matrix Vavoom Gold Heat Blow-In Control, Iron-In Control, Iron-In Volume Protection Mist are all now available at the salon retailing at £9.75

We are also trialling other Matrix haircare products such as Matrix Sleek.Look range and Matrix Biolage range (which is made from botanical ingredients, and endorsed by hairdressing guru Errol Douglas).

We will update you on the outcome of the trials in our next news update.

COCONUT SOUFFLE is a light moisturising cream with a whipped texture that releases a coco explosion fragrance. It leaves hair fresh, clean with a soft touchable shiny feel. Infused with natural oil blends of coconut oil and carmelina oils, it moisturises waves and curls from the inside out.

BUTTER RICH is an emollient with Shea and Cocoa Butters, humectants and protective Coconut Oil. It provides intense moisture, extreme softness and ultra nourishment for curly, coiled or highly textured curls that are extremely dry, damaged, porous or brittle. BUTTER RICH instantly revitalises, intensely softens and provides smoothness and shine for multi-textured hair.

This is truly a technological break-through for MIZANI – offering products made with natural butters and infused with natural blended oils without mineral oil or petroleum derived ingredients. These two creams are great moisturisers for natural textures, relaxed and colour treated hair.

These products are now available to purchase at Silk Trends. For a limited period only, buy two Mizani products and get a free Mizani Travel Purse, that’s great as a Christmas gift. Free gift is in limited supply, on a first come first serve basis.