The ultimate hairdressing group has finally planted in Waltham Forest! This sophisticated salon is nicely arranged within a deceptively spacious Edwardian property situated on Chingford Mount Road being the first multicultural salon to service Afro, European and mixed heritage hair types.
Silk Trends is a dream come true for Mother and Daughter team from Manchester Ingrid Farrell and Dionne Condor-Farrell who both worked incredibly hard to materialise their venture on a very low budget. When asked why they decided to open a hairdressers in Chingford they said, “We wanted to bring a service to the area that was lacking for local people of different cultures.” They continued to say how their hair design business will be an asset to the Waltham Forest community. “We will be the first truely multicultural hair salon in Chingford catering for all hair types. We will also maintain a friendly, fair and creative work environment, which respects diversity, ideas and hard work.”
The salon not only provide expert hairdressing and a relaxing environment; they use high quality styling and maintenance products, have a training academy, and a mini art gallery! The team is excited: “We want to showcase work created by multicultural artists who rarely get a chance to exhibt their work. Also important is our training academy, which is especially targeted at clients who want to learn hot to care for and maintain their hair and allows aspiring local hairdressers to learn new skills; includes tutor sessions for current stylists to refresh their knowledge.” Ingrid Farrell, Manager of Silk Trends said, “We provide training opportunities that encourage creative learning and practical skills that can be put into practise immediately.”
Silk Trends Mission is to supply services and products that enhance their clients’ physical appearance and mental relaxation. “We want our clients to leave feeling satisfied and says my hair feels like silk.”
Waltham Forest now has a future thinking hairdressers that can provide an individual service to everyone, so those with different hair types will no longer be turned away from salons – they can visit Silk Trends!